Recently I’ve been conducting an experiment. I was testing the one list building strategy I avoided for too long.
As it turns out, there’s a whole science behind Ad Swaps and how to conduct them, and lately, I’ve been aggressively swapping with other Internet marketing niche list owners to see how fast I can grow my list.
I used this page to conduct ad swaps, which converted extremely well. I got amazing feedback on the quality of the lead magnet, and I was extremely happy with the results.
However, I got caught up. I’ve made a huge mistake. I completely neglected the wants and needs of my own list. I bombarded them with free offers, gifts and up sells.
And to make things even worse, I promoted a bunch of affiliate products in the process too, which resulted in major decrease in the open rates.
But most importantly, I realized, that I probably offended real people, whom I selfishly SPAMed, like a total Jackass!
Now, I would like to use this opportunity, to APOLOGISE to you (if you’re on my list) and to every person on my list. I am truly sorry for being a selfish a**hole. I truly am.
However, you can’t go back and undo the things that are done. If you’re on my list, you will still be receiving a lot of free offers and ads from my swap partners, only now I try to break it down into small chunks and squeeze valuable, interesting and useful content in between, so you’ll have a reason to stay a valued subscriber.
Also, I will be sending a special gift to all my subscribers who stayed, even after I was a jackass to them. Stay tuned!
{ 5 comments… read them below or add one }
Igor, I got a little secret for you. You are NOT the only one that made that mistake. I subscribe to you BECAUSE you give me great content as a newbie. I would subscribe to THEM if I wanted their information. I was getting 6 emails on multiple offers that became very annoying. I wish all the gurus would read this. I UNSUBSCRIBED to a bunch for making the same mistake. One day I had 50 emails and 20 were DUPS for the same offers.
Serry,
I thought that apologizing for what
I did will somehow make things clear and
will generate a basic level of understanding
between us.
Thanks for sticking,
and thanks for understanding that
I am just a human
Igor
Igor, I am already subscribed to whom I think has something to teach me. You are great in your own right, PLEASE don’t send me any emails that are just referral/affiliate. I don’t give a darn about “jeff’s’ new website. Split your email list into people whom do/don’t want referrals………….OR……….
Thanks, Serry
serryjw@gmail.com
Serry, how do you think I can do that?
Igor