From the category archives:

Marketing Psychology

Why Expert Advice Sells

by Igor KheifetsMarketing Psychology

Selling has become much more sophisticated in the last couple of years and if you want to keep up with the best of the best – you need to step up your game. A sales letter isn’t enough anymore, the traffic needs to come from an expert – an authority figure that has a following (that listens). Read on to find out how an expert advice influences the prospect’s brain at the point of purchase.

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Easiest Way To Instantly Start Converting More Visitors To Customers

by Igor KheifetsMarketing Psychology

In today’s competitive markets, converting a visitor to a lead is very hard. Converting a visitor to a customer is even harder. In order to effectively manage your traffic and convert as much visitors to customers as possible you’ll have to move the FREE Line. Read on to find out how to effectively give stuff away for free to get more long lasting success in internet marketing.

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New Pair of Shoes and a Lesson in Internet Marketing

by Igor KheifetsMarketing Psychology

Today, when I left the shop with a pair of new Nikey’s, I have realized something. There was a lesson in internet marketing to be learned here. Why have I gone straight to Mike’s without even considering going to another shop? I mean, we have plenty of Sportswear shops here, but I have chosen Mike’s for a specific reason.

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Tiny but CRUCIAL Internet Marketing Secret | Generate More Leads and Cashflow For Your Business Starting Now

by Igor KheifetsMarketing Psychology

When it comes down to marketing, it is crucial to understand what is that people want-and give it to them. Watch the video below and I promise you, as soon as you finish watching it, you will have a whole other perspective on the marketing process.

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Best Colors for Branding and Marketing

by Igor KheifetsMarketing Psychology

Next time you sit down to write a copy or a sales letter, make sure to address the color with the same delicacy as you would the Font, Size and Position of the Headline. This is ultimately important because we are conditioned to notice color and to react to it in a certain way.

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